Privacy Policy

Last Updated: December 18, 2025

Introduction

This Privacy Policy describes how Acustrategy (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit our website and use our services. We are committed to protecting your privacy and handling your data in an open and transparent manner.

Information We Collect

Information You Provide Directly

We collect information you voluntarily provide when you:

Contact us through forms on our website
Subscribe to our newsletter or communications
Request a consultation or proposal
Engage our services
Communicate with us via email or phone

This may include:

Name and job title
Company name and industry
Email address and phone number
Business information relevant to our services
Any other information you choose to provide

Information Collected Automatically

When you visit our website, we automatically collect certain information through cookies and similar technologies:

IP address and general location information
Browser type and version
Device information
Pages visited and time spent on pages
Referring website addresses
Date and time of visits

How We Use Your Information

We use the information we collect to:

Respond to your inquiries and provide requested information
Deliver our consulting services and manage client relationships
Send newsletters and relevant business updates (with your consent)
Improve our website functionality and user experience
Analyze website usage and optimize our content
Comply with legal obligations
Protect against fraud and maintain security

Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), we process your personal data based on:

Consent: When you provide explicit consent for specific purposes
Contractual Necessity: To fulfill our consulting services
Legitimate Interests: To improve our services and communicate relevant business information
Legal Obligations: To comply with applicable laws and regulations

Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your information only in the following circumstances:

Service Providers

We may share information with trusted third-party service providers who assist us with:

Website hosting and maintenance
Email communications and marketing platforms
Analytics services
Customer relationship management (CRM) systems

These providers are contractually obligated to protect your information and use it only for specified purposes.

Legal Requirements

We may disclose your information when required by law or to:

Comply with legal processes or government requests
Protect our rights, property, or safety
Prevent fraud or security issues
Enforce our terms and conditions

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

Encrypted data transmission (SSL/TLS)
Secure data storage systems
Access controls and authentication
Regular security assessments
Employee training on data protection

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only as long as necessary to:

Fulfill the purposes outlined in this Privacy Policy
Comply with legal, accounting, or reporting requirements
Resolve disputes and enforce our agreements

When information is no longer needed, we securely delete or anonymize it.

Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

Access and Portability: Request a copy of the personal information we hold about you.
Correction: Request correction of inaccurate or incomplete information.
Deletion: Request deletion of your personal information, subject to legal obligations.
Restriction: Request that we limit how we use your information.
Objection: Object to our processing of your information for certain purposes.
Withdraw Consent: Withdraw consent for processing based on consent at any time.
Opt-Out: Unsubscribe from marketing communications at any time using the unsubscribe link in our emails or by contacting us directly.

To exercise any of these rights, please contact us using the information provided below.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your experience. You can control cookie preferences through your browser settings. Please note that disabling cookies may affect website functionality.

Types of Cookies We Use:

Essential Cookies: Necessary for website operation
Analytics Cookies: Help us understand how visitors use our site
Functional Cookies: Remember your preferences
Marketing Cookies: Deliver relevant content and measure effectiveness

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

Children’s Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.

International Data Transfers

If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our services, you consent to this transfer.

For EEA users, we ensure appropriate safeguards are in place for international transfers in compliance with GDPR requirements.

California Privacy Rights

California residents have additional rights under the California Consumer Privacy Act (CCPA):

Right to know what personal information is collected
Right to know if personal information is sold or disclosed
Right to opt-out of the sale of personal information
Right to request deletion
Right to non-discrimination for exercising privacy rights

We do not sell personal information.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will post the updated policy on this page with a revised “Last Updated” date. We encourage you to review this policy regularly.

For material changes, we will provide prominent notice on our website or directly notify you via email.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using our Contact Us form or at:

Acustrategy
Email: info@acustrategy.com
Phone: 617-958-5353

For privacy-related inquiries specifically, please notify us here using our Contact Us form and note Privacy Concern in the form.