Meet our experts
Our experienced, multi-talented, and diverse team brings deep, cross-industry pricing & growth strategy experience and knowledge.

We take ownership of outcomes
25+ years leading high-stakes pricing and growth decisions.

Mohammed Zakir
25+ years of experience in pricing strategy and value creation. Before founding Acustrategy in 2008, Mohammed was at Simon Kucher. He has a BA from Middlebury and an MBA from MIT Sloan.

Britt Nichols
Focused on enterprise growth, GTM, and performance improvement for 25+ years. He also has deep operational expertise having been CEO, CRO, and CCO at multiple firms. Britt has a BA from Carnegie Mellon.

Brock Hansen
Former CEO & COO, Brock specializes in process and technology optimization and execution. He is certified in Lean and Six Sigma methods and has a BA from Rockford University.

Tariq Usmani
Simon Kucher alum specializing in pricing, AI monetization, and commercial strategy. Tariq brings experience across growth strategy, deal governance, and enterprise pricing. He holds a BBA from Emory University.

Yu-Im Loh
BCG and Google alum and has 20+ years’ expertise in growth strategy, sales strategy, and business transformation. Yu-Im holds engineering degrees from UC Berkeley and MIT, and an MBA from MIT Sloan.

Talha Gilani
Data and AI expert who helps clients drive strategic and day-to-day pricing decisions in both B2B and B2C settings. Talha has a BA from McMaster and an MSc from Western University in Canada.
